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Global marketing and advertising : understanding cultural paradoxes / Marieke de Mooij.

By: Material type: TextTextPublication details: Thousand Oaks, California : SAGE Publications, Inc., c2014.Edition: Fourth EditionDescription: 395 pages : illustrations ; 26 cmISBN:
  • 9781452257174
Subject(s): DDC classification:
  • 23  658.802
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Item type Current library Call number Copy number Status Date due Barcode
Books Books HCUC LIBRARY - ENGLISH COLLECTION Open Shelf 658.802 MOO (Browse shelf(Opens below)) 1 Available 07990

Includes bibliographical references and index.

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