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Marketing management / Philip Kotler; Kevin Lane Keller; Alexander Chernev by
Edition: Sixteenth edition.;
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow : Pearson Education Limited 2022
Availability: Items available for loan: HCUC LIBRARY - ENGLISH COLLECTION (1)Call number: 658.8 KOT.

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Strategic brand management : Building, measuring, and managing brand equity / Kevin Lane Keller; Vanitha Swaminathan by
Edition: Fifth edition, Global edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow : Pearson Education Limited, ©2020
Availability: Items available for loan: HCUC LIBRARY - ENGLISH COLLECTION (1)Call number: 658.27 KEL.

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Marketing management an Asian perspective / Philip Kotler, Kevin Lane Keller, Swee-Hoon Ang, Chin-Tiong Tan, Siew Meng Leong. by
Edition: Seventh edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow, England : Pearson, 2018
Availability: Items available for loan: HCUC LIBRARY - ENGLISH COLLECTION (1)Call number: 658.80095 KOT.

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Marketing management / Philip Kotler, Northwestern University, Kevin Lane Keller, Dartmouth College. by
Edition: 15e, Global edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow : Pearson Education Limited, 2016
Availability: Items available for loan: HCUC LIBRARY - ENGLISH COLLECTION (1)Call number: 658.8 KOT.

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