Marketing research /
Burns, Alvin C.
Marketing research / Alvin C. Burns, Ann Veeck & Ronald F. Bush. - Eight edition, Global edition. - Harlow, England: Pearson, 2017. - 489 pages : 25 cm.
Includes bibliographical references and indexes.
9781292153261
Marketing research.
658.83 BUR
Marketing research / Alvin C. Burns, Ann Veeck & Ronald F. Bush. - Eight edition, Global edition. - Harlow, England: Pearson, 2017. - 489 pages : 25 cm.
Includes bibliographical references and indexes.
9781292153261
Marketing research.
658.83 BUR