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		PRODUCT MANAGEMENT by LEHMANN DONALD R, WINER RUSSELL S Edition: 2 Material type: Text; Format: print ; Literary form: Not fiction Publication details: USA IRWIN MCGRAW-HILL 1997 Availability: Items available for loan: HCUC LIBRARY - ENGLISH COLLECTION (1)Call number: 658.56 LEH. Place hold Add to cart (remove)
		Marketing research / Donald R. Lehmann, Sunil Gupta, Joel H. Steckel. by Lehmann, Donald R Gupta, Sunil, 1958- Steckel, Joel H Material type: Text; Format: print ; Literary form: Not fiction Publication details: Reading, MA : Addison-Wesley, c1998 Availability: Items available for loan: HCUC LIBRARY - ENGLISH COLLECTION (1)Call number: 658.83 LEH. Place hold Add to cart (remove)

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