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Advertising : principles & practice / William Wells, John Burnett, Sandra Morarity. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Prentice Hall, 2000
Availability: Items available for loan: HCUC LIBRARY - ENGLISH COLLECTION (2)Call number: 659.1 WEL/CI, ...

Introduction to marketing communication : an integrated approach / John Burnett, Sandra Moriarty. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Prentice Hall, c1998
Other title:
  • Introduction to marketing communications
  • Marketing communications
Availability: Items available for loan: HCUC LIBRARY - ENGLISH COLLECTION (1)Call number: 658.8 BUR.

Advertising : principles and practice / William Wells, John Burnett, Sandra Moriarty. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Englewood Cliffs, N.J. : Prentice Hall, c1995
Availability: Items available for loan: HCUC LIBRARY - ENGLISH COLLECTION (1)Call number: 659.1 WEL.

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