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Edition: 0
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: HONG KONG DESINER BOOKS 2007
Availability: Items available for reference: HCUC LIBRARY - ENGLISH COLLECTION: Not For Loan (1)Call number: R 741.6 BRA.

UNDERSTANDING THE CONCEPT OF ADVERTISING / Stewart Gregory (Author) by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Independently published 2023
Availability: Items available for loan: HCUC LIBRARY - ENGLISH COLLECTION (1)Call number: 659 GRE.

Guerrilla marketing : advertising and marketing definitions, ideas, tactics, examples, and campaigns to inspire your business success / JAY CONRAD LEVINSON, JASON MYERS, MERRILEE KIMBLE by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Morgan James Publishing, 2022
Availability: Items available for loan: HCUC LIBRARY - ENGLISH COLLECTION (1)Call number: 658.8 LEV.

Strategic creativity : a business field guide to advertising, branding, and design / Robin Landa. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York, NY : Routledge, 2022
Availability: Items available for loan: HCUC LIBRARY - ENGLISH COLLECTION (1)Call number: 650.1 LAN.

Advertising and Promotion: An Integrated Marketing Communications Perspective / George E. Belch; Michael A. Belch by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, McGraw-Hill ©2021
Availability: Not available: HCUC LIBRARY - ENGLISH COLLECTION: Checked out (1).

Innovation in Advertising and Branding Communication edited by Lluís Mas-Manchón. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York ; London Routledge, ©2021
Availability: Items available for loan: HCUC LIBRARY - ENGLISH COLLECTION (1)Call number: R 658.802 INN.

Introduction to advertising : understanding and managing the advertising process / Emmanuel Mogaji. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York, NY : Routledge, 2021
Availability: Items available for loan: HCUC LIBRARY - ENGLISH COLLECTION (1)Call number: 659.2 MOG.

Advertising creative : Strategy, Copy, Design / Tom Altstiel; Jean Grow; Marcel Jennings by
Edition: Fifth Edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Los Angeles ; London : SAGE Publications, ©2020
Availability: Items available for loan: HCUC LIBRARY - ENGLISH COLLECTION (1)Call number: R 659.1 ALT.

Join, or die : digital advertising in the age of automation / Patrick Gilbert by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mill City Press, 2020
Availability: Items available for loan: HCUC LIBRARY - ENGLISH COLLECTION (1)Call number: 659.1 GIL.

Advertising headlines that make you rich : create winning ads, web pages, sales letters and more! / David Garfinkel. by
Edition: Special 10th anniversary edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Morgan James Publishing, 2019
Availability: Items available for loan: HCUC LIBRARY - ENGLISH COLLECTION (1)Call number: 659.1 GAR.

Advertising and promotion : an integrated marketing communications perspective / George E Belch; Michael A Belch by
Edition: 11th edition. International edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York, NY : McGraw-Hill Education, 2018
Availability: Items available for loan: HCUC LIBRARY - ENGLISH COLLECTION (1)Call number: 659.1 BEL.

Advertising, promotion and other aspects of integrated marketing communication / J. Craig Andrews, Terence A. Shimp. by
Edition: 10th edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, MA : Cengage, c2018
Availability: Items available for reference: HCUC LIBRARY - ENGLISH COLLECTION: Not For Loan (1)Call number: R 658.802 AND.

Advertising & promotion / Chris Hackley and Rungpaka Amy Hackley. by
Edition: 4th edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Los Angeles : SAGE, 2018
Other title:
  • Advertising and promotion
Availability: Items available for loan: HCUC LIBRARY - ENGLISH COLLECTION (1)Call number: 659.1 HAC.

Advertising creative : strategy, copy, design / Tom Altstiel, PKA Marketing, Jean Grow, Marquette University. by
Edition: Fourth edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Los Angeles : SAGE, c2017
Availability: Items available for reference: HCUC LIBRARY - ENGLISH COLLECTION: Not For Loan (1)Call number: R 659.1 ALT.

Advertising by design : generating and designing creative ideas across media / Robin Landa. by
Edition: Third edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken : Wiley, c2016
Availability: Items available for loan: HCUC LIBRARY - ENGLISH COLLECTION (1)Call number: 659.1 LAN.

The advertising concept book : think now, design later : a complete guide to creative ideas, strategies and campaigns / Pete Barry. by
Edition: 3rd edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York, New York : Thames & Hudson, ©2016
Availability: Items available for loan: HCUC LIBRARY - ENGLISH COLLECTION (1)Call number: 659.1 BAR.

Advertising & IMC : principles & practice / Sandra Moriarty, Nancy Mitchell, William Wells. by
Edition: Tenth edition, Global edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow : Pearson, [2015]
Availability: Items available for loan: HCUC LIBRARY - ENGLISH COLLECTION (1)Call number: 659.1 MOR.

Integrated advertising, promotion, and marketing communications / Kenneth E. Clow, Donald Baack. by
Edition: 6th ed., Global ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow ; Amsterdam : Pearson Education Limited, 2014
Availability: Items available for loan: HCUC LIBRARY - ENGLISH COLLECTION (1)Call number: 659.1 CLO.

Advertising : concept and copy / George Felton. by
Edition: Third edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : W.W. Norton & Company, 2013
Availability: Items available for loan: HCUC LIBRARY - ENGLISH COLLECTION (1)Call number: 659.1 FEL.

Kleppner's Advertising procedure / W. Ronald Lane, Karen Whitehill King, Tom Reichert. by
Edition: 18th edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Prentice Hall/Pearson, c2011
Other title:
  • Advertising procedure
Availability: Items available for reference: HCUC LIBRARY - ENGLISH COLLECTION: Not For Loan (1)Call number: R 659.1 LAN.

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