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SERVICES MARKETING IN ASIA: MANAGING PEOPLE, TECHNOLOGY AND STRATEGY

By:

LOVELOCK CHRISTOPHER, WIRTZ JOCHEN, HEAN TAT KEH

Material type: Text

Text

TextPublication details: SINGAPORE PRENTICE HALL 2002Edition: 0ISBN:

0130605662

DDC classification:

658.5 LOV

Average rating: 0.0 (0 votes)

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Books	HCUC LIBRARY - ENGLISH COLLECTION Open Shelf	Non-fiction	658.5 LOV (Browse shelf(Opens below))	1	Checked out	03/02/2025	04024

Browsing HCUC LIBRARY - ENGLISH COLLECTION shelves, Shelving location: Open Shelf, Collection: Non-fiction Close shelf browser (Hides shelf browser)

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Previous	658.5 KOL CREATING QUALITY: PROCESS DESIGN FOR RESULTS	658.5 LAM Fundamentals of logistics management /	658.5 LAN MANAGING SUPPLY CHAINS: A LOGISTICS APPROACH - 8TH ED	658.5 LOV SERVICES MARKETING IN ASIA: MANAGING PEOPLE, TECHNOLOGY AND STRATEGY	658.5 MUL FUNDAMENTALS OF INVENTORY MANAGEMENT AND CONTROL-3RD ED	658.5 RAB THE ISO 9000 BOOK: A GLOBAL COMPETITOR'S GUIDE TO COMPLIANCE & CERTIFICATION	658.5 SCH Operations management : customer-focused principles /	Next

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