Strategic management / Frank T Rotharmel
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TextPublication details: New York : McGraw-Hill ©2021.Edition: Fifth edition, international student editionDescription: xxvii, 544 p. : il. ; 26 cmISBN: - 9781260571233
- 658.4012 ROT
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HCUC LIBRARY - ENGLISH COLLECTION Open Shelf | 658.4012 ROT (Browse shelf(Opens below)) | 1 | Available | 08849 |
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| 658.4012 PEA STRATEGIC MANAGEMENT: FORMULATION, IMPLEMENTATION AND CONTROL | 658.4012 ROS STRATEGIC MANAGEMENT: AN INTRODUCTION | 658.4012 ROT Strategic Management / | 658.4012 ROT Strategic management / | 658.4012 THO CRAFTING AND IMPLEMENTING STRATEGY: TEXT AND READINGS | 658.4012 THO Crafting and executing strategy : |b the quest for competitive advantage : concepts and cases / | 658.4012 WHE STRATEGIC MANAGEMENT AND BUSINESS POLICY |
Include bibliographical references and index
"Strategic management", 5e by Frank T. Rothaermel is the fastest growing Strategy title in the market because it uses a unified, singular voice to help students synthesize and integrate theory, empirical research, and practical applications with current, real-world examples. His approach not only offers students a learning experience that uniquely combines rigor and relevance, but also provides tight linkage between the concepts and cases. Rothaermel 5e prepares students with the foundation they need to understand how companies gain and sustain competitive advantage, while developing students' skills to become successful future leaders capable of making well-reasoned strategic decisions." --Descripción del editor.
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