Business communication : developing leaders for a networked world
Cardon, Peter W.
Business communication : developing leaders for a networked world Peter W. Cardon - New York, NY, Mcgraw-Hill Education, 2015 - xxxvii, 556 pages : color illustrations ; 28 cm
Part One: Introduction to Business CommunicationChapter 1: Establishing CredibilityPart Two: Principles of Interpersonal CommunicationChapter 2: Introduction to Interpersonal CommunicationChapter 3: Listening, Team Communication, and Difficult ConversationsChapter 4: Communicating Across CulturesPart Three: Principles for Business MessagesChapter 5: Creating Effective Business MessagesChapter 6: Improving Readability with Style and DesignChapter 7: E-mail and Social Media for Business CommunicationPart Four: Types of Business MessagesChapter 8: Routine Business MessagesChapter 9: Persuasive MessagesChapter 10: Bad-News MessagesChapter 11: Crisis Communications and Public Relations MessagesPart Five: Reports and PresentationsChapter 12: Research and Planning for Business ReportsChapter 13: Completing Business ReportsChapter 14: Planning PresentationsChapter 15: Delivering PresentationsChapter 16: Employment CommunicationAppendixes:Appendix A: Punctuation, Number Usage, and Grammar Appendix B: Formatting for Letters and MemosAppendix C: Creating Proposals and Business Plans
9781259060410
Business communication
Business communication --Computer network resources
Business enterprises --Computer networks
651.7 CAR
Business communication : developing leaders for a networked world Peter W. Cardon - New York, NY, Mcgraw-Hill Education, 2015 - xxxvii, 556 pages : color illustrations ; 28 cm
Part One: Introduction to Business CommunicationChapter 1: Establishing CredibilityPart Two: Principles of Interpersonal CommunicationChapter 2: Introduction to Interpersonal CommunicationChapter 3: Listening, Team Communication, and Difficult ConversationsChapter 4: Communicating Across CulturesPart Three: Principles for Business MessagesChapter 5: Creating Effective Business MessagesChapter 6: Improving Readability with Style and DesignChapter 7: E-mail and Social Media for Business CommunicationPart Four: Types of Business MessagesChapter 8: Routine Business MessagesChapter 9: Persuasive MessagesChapter 10: Bad-News MessagesChapter 11: Crisis Communications and Public Relations MessagesPart Five: Reports and PresentationsChapter 12: Research and Planning for Business ReportsChapter 13: Completing Business ReportsChapter 14: Planning PresentationsChapter 15: Delivering PresentationsChapter 16: Employment CommunicationAppendixes:Appendix A: Punctuation, Number Usage, and Grammar Appendix B: Formatting for Letters and MemosAppendix C: Creating Proposals and Business Plans
9781259060410
Business communication
Business communication --Computer network resources
Business enterprises --Computer networks
651.7 CAR
