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Brand identity breakthrough : how to craft your company's unique story to make your products irresistible /

Diehl, Gregory V.

Brand identity breakthrough : how to craft your company's unique story to make your products irresistible / Gregory V. Diehl; foreword by Kyle Gray. - 4th edition. - Buffalo, WY : Identity Publications, 2018. - 241 pages : 23 cm.

ISBN: 9780692651872 (pbk.)

Subjects--Topical Terms:
Corporate image.
Branding.

Dewey Class. No.: 658.827

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Brand identity breakthrough : how to craft your company's unique story to make your products irresistible /

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