Market-driven management : creating profitable top-line growth /
Ames, B. Charles.
Market-driven management : creating profitable top-line growth / B. Charles Ames, James D. Hlavacek. - Rev. ed. - Chicago : Irwin, c1997. - xvii, 246 p. : ill. ; 24 cm.
Includes bibliographical references and index.
9780786305407
Marketing--Management.
Sales management.
658.8 AME
Market-driven management : creating profitable top-line growth / B. Charles Ames, James D. Hlavacek. - Rev. ed. - Chicago : Irwin, c1997. - xvii, 246 p. : ill. ; 24 cm.
Includes bibliographical references and index.
9780786305407
Marketing--Management.
Sales management.
658.8 AME
