Unleashing the killer app : digital strategies for market dominance /

Downes, Larry, 1959-

Unleashing the killer app : digital strategies for market dominance / Larry Downes and Chunka Mui. - Boston, Mass. : Harvard Business School Press, c1998. - xix, 243 p. : ill. ; 24 cm.

Includes bibliographical references (p. 225-227) and index.

9780875848013


Information technology--Management.--United States
Digital communications--Management.--United States
Organizational change--United States.

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