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Business communication : developing leaders for a networked world Peter W. Cardon

By: Material type: TextTextPublication details: New York, NY, Mcgraw-Hill Education, 2015Description: xxxvii, 556 pages : color illustrations ; 28 cmISBN:
  • 9781259060410
Subject(s): DDC classification:
  • 651.7 CAR
Contents:
Part One: Introduction to Business CommunicationChapter 1: Establishing CredibilityPart Two: Principles of Interpersonal CommunicationChapter 2: Introduction to Interpersonal CommunicationChapter 3: Listening, Team Communication, and Difficult ConversationsChapter 4: Communicating Across CulturesPart Three: Principles for Business MessagesChapter 5: Creating Effective Business MessagesChapter 6: Improving Readability with Style and DesignChapter 7: E-mail and Social Media for Business CommunicationPart Four: Types of Business MessagesChapter 8: Routine Business MessagesChapter 9: Persuasive MessagesChapter 10: Bad-News MessagesChapter 11: Crisis Communications and Public Relations MessagesPart Five: Reports and PresentationsChapter 12: Research and Planning for Business ReportsChapter 13: Completing Business ReportsChapter 14: Planning PresentationsChapter 15: Delivering PresentationsChapter 16: Employment CommunicationAppendixes:Appendix A: Punctuation, Number Usage, and Grammar Appendix B: Formatting for Letters and MemosAppendix C: Creating Proposals and Business Plans
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Item type Current library Call number Copy number Status Date due Barcode
Books Books HCUC LIBRARY - ENGLISH COLLECTION Open Shelf 651.7 CAR (Browse shelf(Opens below)) 1 Available 09180

Part One: Introduction to Business CommunicationChapter 1: Establishing CredibilityPart Two: Principles of Interpersonal CommunicationChapter 2: Introduction to Interpersonal CommunicationChapter 3: Listening, Team Communication, and Difficult ConversationsChapter 4: Communicating Across CulturesPart Three: Principles for Business MessagesChapter 5: Creating Effective Business MessagesChapter 6: Improving Readability with Style and DesignChapter 7: E-mail and Social Media for Business CommunicationPart Four: Types of Business MessagesChapter 8: Routine Business MessagesChapter 9: Persuasive MessagesChapter 10: Bad-News MessagesChapter 11: Crisis Communications and Public Relations MessagesPart Five: Reports and PresentationsChapter 12: Research and Planning for Business ReportsChapter 13: Completing Business ReportsChapter 14: Planning PresentationsChapter 15: Delivering PresentationsChapter 16: Employment CommunicationAppendixes:Appendix A: Punctuation, Number Usage, and Grammar Appendix B: Formatting for Letters and MemosAppendix C: Creating Proposals and Business Plans

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