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Introduction to marketing communication : an integrated approach / John Burnett, Sandra Moriarty.
Material type:
TextPublication details: Upper Saddle River, N.J. : Prentice Hall, c1998.Description: 1 v. (various pagings) : ill. (some col.) ; 27 cmISBN: - 9780132690850
- Introduction to marketing communications [Cover title]
- Marketing communications
- 658.8 BUR
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|---|
Books
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HCUC LIBRARY - ENGLISH COLLECTION Open Shelf | Non-fiction | 658.8 BUR (Browse shelf(Opens below)) | 1 | Available | 02243 |
Includes bibliographical references and index.
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