000 00421nam a2200145Ia 4500
005 20250113213938.0
008 131128s9999 xx 000 0 und d
020 _a9780071314404
082 _a659.1 BEL
100 1 0 _aBELCH GEORGE E & BELCH MICHAEL A
245 0 0 _aADVERTISING AND PROMOTION : AN INTEGRATED MARKETING COMMUNICATIONS PERSPECTIVE - 9TH ED
250 _a9
260 _aUSA
_bMCGRAW-HILL
_c2012
942 _cBK
999 _c6372
_d6372