000 01383nam a2200229Ia 4500
003 HCC
005 20250113213938.0
008 131128s2006 enka b 001 0 eng d
020 _a9781403939982
040 _cHCC
082 _a302.2 MAR
100 1 _aMarsen, Sky.
245 1 0 _aCommunication studies /
_cSky Marsen.
260 _aBasingstoke :
_bPalgrave Macmillan,
_c2006.
300 _axiii, 210 p. :
_bill. ;
_c24 cm.
490 _aPalgrave foundations
504 _aIncludes bibliographical references and index.
520 _aCommunication influences everything we doconsumers of goods, to our business interactions in the professional world, to the entertainment choices we make. We are influenced by the messages that come to us and we influence others with our own messages. This book is innovative and diverse in bringing together the main sub-topics of communication studies - text analysis, business communication, mass communication, the media industry and film. In a clear and accessible style, drawing from popular culture examples, the book explains the concepts that guide the study of communication in all its forms. It provides a comprehensive and succinct resource for students of communication and the media, as well as for those interested in careers in these fields.
650 0 _aCommunication.
830 _aPalgrave foundations
942 _cBK
_2ddc
999 _c6366
_d6366