000 00626nam a2200217Ia 4500
003 HCC
005 20250113213937.0
008 131128s2010 maua b 001 0 eng d
020 _a9780495569428
020 _a0495569429
040 _cHCC
082 _a302.23068 ALB
100 1 _a Albarran, Alan B.
245 1 0 _aManagement of electronic media /
_cAlan B. Albarran.
250 _a4th ed.
260 _aBoston, MA :
_bWadsworth Cengage Learning,
_cc2010.
300 _axxii, 332 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references and index.
650 0 _aMass media
_xManagement.
942 _cBK
_2ddc
999 _c6344
_d6344