| 000 | 00620nam a2200205Ia 4500 | ||
|---|---|---|---|
| 003 | HCC | ||
| 005 | 20250113213937.0 | ||
| 008 | 131128s2009 si a b 001 0 eng d | ||
| 020 | _a9789810679521 | ||
| 020 | _a9810679521 | ||
| 040 | _cHCC | ||
| 082 | _a658.8 PRI | ||
| 245 | 0 | 0 |
_aPrinciples of marketing : _ba global perspective / _cPhilip Kotler ... [et al.]. |
| 260 |
_aSingapore : _bPrentice Hall, _c2009. |
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| 300 |
_axxvii, 670 p. : _bcol. ill. ; _c28 cm. |
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| 504 | _aIncludes bibliographical references (p. [619]-639) and indexes. | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 | _aKotler, Philip. | |
| 942 |
_cBK _2ddc |
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| 999 |
_c6343 _d6343 |
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