| 000 | 01585nam a2200265 i 4500 | ||
|---|---|---|---|
| 003 | HCC | ||
| 005 | 20250113215821.0 | ||
| 008 | 200505s2015 nyua b 001 0 eng | ||
| 020 | _a9780231168359 (pbk. : alk. paper) | ||
| 040 | _cHCC | ||
| 082 | 0 | 0 |
_223 _a071.3 BAT |
| 100 | 1 |
_aBatsell, Jake, _eauthor. |
|
| 245 | 1 | 0 |
_aEngaged journalism : _bconnecting with digitally empowered news audiences / _cJake Batsell. |
| 260 |
_aNew York : _bColumbia University Press, _c2015. |
||
| 300 |
_axxxiv, 195 pages : _billustrations ; _c22 cm. |
||
| 490 | 0 | _aColumbia journalism review books | |
| 504 | _aIncludes bibliographical references (pages 157-176) and index. | ||
| 505 | 0 | _aIntroduction: why engagement matters -- The "original platform": how news organizations build digital loyalty and generate revenue through face-to-face engagement -- News as conversation: not just informing, but involving the audience -- Mining the "passionate vertical": serving niche and hyperlocal audiences through digital and mobile platforms -- Search, explore, play: drawing readers into journalism through interactive -- Participatory experiences -- Sustaining engaged journalism: measuring and monetizing the audience relationship -- Conclusion. | |
| 650 | 0 |
_aJournalism _zUnited States _xHistory _y21st century. |
|
| 650 | 0 |
_aNews audiences _zUnited States _xHistory _y21st century. |
|
| 650 | 0 |
_aOnline journalism _zUnited States _xHistory _y21st century. |
|
| 650 | 0 |
_aSocial media _zUnited States. |
|
| 856 | 4 | 2 |
_3Book review (H-Net) _uhttp://www.h-net.org/reviews/showrev.php?id=43507 |
| 942 |
_2ddc _cBK |
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| 999 |
_c38912 _d38912 |
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