000 00695nam a22002177i 4500
003 HCC
005 20250113215749.0
008 150522t20172017maua b 001 0 eng d
020 _a9781305077560
040 _cHCC
082 _a384.068
100 1 _aAlbarran, Alan B.,
_eauthor.
245 1 0 _aManagement of electronic and digital media /
_cAlan B. Albarran, University of North Texas.
250 _aSixth edition.
260 _aBoston, MA :
_bCengage Learning,
_c©2017
300 _axxvi, 339 pages :
_billustrations ;
_c23 cm.
504 _aIncludes bibliographical references and index.
650 0 _aMass media
_xManagement.
650 0 _aDigital media
_xManagement.
942 _2ddc
_cBK
999 _c38267
_d38267