000 | 00746nam a22002417a 4500 | ||
---|---|---|---|
003 | HCC | ||
005 | 20250113215739.0 | ||
008 | 190220b2015 si ||||| |||| 00| 0 eng d | ||
020 |
_a9789814595032 _qPaperback |
||
040 | _cHCC | ||
082 | _a658.8 | ||
100 | 1 | _aKerin, Roger A. | |
245 | 1 | 0 |
_aMarketing in Asia / _cRoger A Kerin; Geok Theng Lau; Steven William Hartley; William Rudelius |
250 | _a3rd edition. | ||
260 |
_a[Singapore] : _bMcGraw-Hill Education, _c©2015. |
||
300 |
_axlix, 812 pages : _bcolour, illustrations ; _c28 cm. |
||
650 | 0 |
_aMarketing _zAsia. |
|
650 | 0 |
_aExport marketing _zAsia. |
|
700 | 1 | _aLau, Geok Theng. | |
700 | 1 | _aHartley, Steven William. | |
700 | 1 | _aRudelius, William. | |
942 |
_2ddc _cBK |
||
999 |
_c38116 _d38116 |