| 000 | 00771cam a2200217 a 4500 | ||
|---|---|---|---|
| 003 | HCC | ||
| 005 | 20250113213758.0 | ||
| 008 | 971007s1997 enka b 001 0 eng d | ||
| 020 | _a9780750631297 | ||
| 040 | _cHCC | ||
| 082 | _a659.1 BUT | ||
| 245 | 0 | 0 |
_aExcellence in advertising : _bthe IPA guide to best practice / _cedited by Leslie Butterfield. |
| 260 |
_aOxford ; _aBoston : _bButterworth-Heinemann, _cc1997. |
||
| 300 |
_axviii, 260 p. : _bill. ; _c24 cm. |
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| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aAdvertising. | |
| 700 | 1 |
_aButterfield, Leslie, _d1952- |
|
| 710 | 2 | _aInstitute of Practitioners in Advertising. | |
| 856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy1117/97207737-d.html |
| 942 |
_2ddc _cBK |
||
| 999 |
_c3024 _d3024 |
||