000 01996nam a22002778i 4500
003 HCC
005 20250113215138.0
008 141230t2014 maua b 001 0 eng d
020 _a9781592538959
040 _cHCC
082 _a686.22 APF
100 1 _aApfelbaum, Sue.
245 1 0 _aDesigning the editorial experience :
_ba primer for print, Web, and mobile /
_cSue Apfelbaum and Juliette Cezzar.
260 _aBeverly, MA :
_bRockport,
_cC2014.
300 _a224 p. :
_billustrations (chiefly color) ;
_c25 cm.
504 _aIncludes bibliographical references and index.
520 _a"In a world of media that seems to be ever-changing, how do we define a newspaper, magazine or journal? Are we drinking our morning coffee on a Sunday as we sit down and read our newstablet? Look around any doctor's office waiting room and you will find two people reading the same magazine, one holding the paper version, another on their phone. With so many medium options, designers need to evaluate the best formats to convey an editorial vision. In Designing the Editorial Experience, authors Sue Apfelbaum and Juliette Cezzar will discuss what it means to design for multiple media. It features advice from professionals in both the design and editorial fronts --and digital strategists too-- about what is constant and what is changing in the field. Inside, you will find examples of the best editorial design being produced today. In addition, explore the audiences for content, what forms the content takes, and how workflows are managed. This book provides a primer on the elements of editorial design that result in rich, thoughtful, and rewarding editorial experiences"--
650 1 0 _aMagazine design.
650 2 0 _aNewspaper layout and typography.
650 2 0 _aGraphic arts (Typography)
650 2 0 _aGraphic arts (Typography)
_vCase studies.
650 2 0 _aElectronic publications
_xDesign.
650 2 0 _aWeb sites
_xDesign.
700 1 _aCezzar, Juliette.
942 _2ddc
_cBK
999 _c22626
_d22626