TY  - BOOK
AU  - McQuail,Denis
TI  - Mcquail’s mass communication theory / 
SN  - 9781849202923
U1  - 302.23 QUA 
PY  - 2010///
CY  - Thousand Oaks, Calif.
PB  - Sage Publications, 
KW  - Mass media
N1  - Includes bibliographical references (p. [574]-613) and indexes
ER  -