TY  - BOOK
AU  - Baskin,Otis
AU  - Aronoff,Craig
AU  - Lattimore,Dan
TI  - Public relations : : the profession and the practice 
SN  - 0697201228
U1  - 659.2 BAS 
PY  - 1997///
CY  - Boston
PB  - McGraw-Hill
KW  - Public relations
KW  - United States
N1  -  Includes bibliographical references and index
ER  -