TY  - BOOK
AU  - Talbot,Fiona
TI  - How to write effective business English: your guide to excellent professional communication 
SN  - 9781398609952
U1  - 808.06 TAL 
PY  - 2023///
CY  - London, New York, NY
PB  - Kogan Page
KW  - English language
KW  - Business English
KW  - Study and teaching
KW  - Business communication
KW  - Textbooks for foreign speakers
KW  - Business writing
N1  - Includes bibliographical references and index; Business writing today -- Why are you writing? -- It's crucial to connect at every stage of your career -- Quality matters -- Telling your story through social media -- Standard or variant English - and changing punctuation and grammar -- Writing globally? Or in multinational teams? -- Email and instant messaging -- Practical conventions and common confusions -- Look to the future -- Conclusion : what will you do differently - and better?
N2  - "Unlearn bad habits, sharpen your emails and improve your written communication throughout your business with How to Write Effective Business English. An easy-to-follow guide on how to write with confidence, whether or not English is your first language.With new chapters on writing well across all disciplines, writing globally, and the impact of social media on workplace communication, this new edition prepares you to clearly liaise with your colleagues and to your target market in order to get your point across.Not only is this for individuals who want to better their craft and build their confidence, but it's also for multinational companies where communication is vital. Whether you're fluent in English or still learning, all speakers can iron out areas where there are common misconceptions, and bring those skills into their workplace.Fiona Talbot informs you on how to format your prose to cater for a business world, by using case studies from L'Oréal, Loaf Furniture and Octopus Energy to demonstrate how English is used internationally in business and to teach you how to address different scenarios, whilst putting your best foot forward. Express yourself in business in a clear manner on all platforms, and get your message across with impact"--
ER  -