TY - BOOK AU - Bowen, Shannon A. AU - Rawlins, Brad AU - Martin, Thomas R. TI - An Overview of The Public Relations Function SN - 9781949443660 U1 - 659.2 BOW PY - 2019/// CY - New York, NY : PB - Business Expert Press KW - Corporations KW - -- Public relations. KW - Public relations. KW - Public relations KW - -- Management N1 - Includes bibliographical references and index N2 - "This book provides an executive review of the field of public relations with a focus on what managers need to know in order to master the function. Throughout the text, we integrate the academic with the professional by asking, how can an executive use this knowledge to make the most of the public relations function to help their whole organization be more effective and successful?"--Abstract from book ER -