TY  - BOOK
AU  - Thompson,Anne Bahr
TI  - Do good: embracing brand citizenship to fuel both purpose and profit 
SN  - 9780814438398 (hardcover)
U1  - 658.827 23 
PY  - 2018///
CY  - New York
PB  - AMACOM
KW  - Social responsibility of business
KW  - Citizenship
KW  - Corporate image
KW  - Branding (Marketing)
N1  - Includes bibliographical references (pages 259-285) and index
ER  -