TY  - BOOK
AU  - Brierley,Sean
TI  - The advertising handbook
SN  - 9780415107143
U1  - 659.1 BRI 
PY  - 1995///
CY  - London, New York
PB  - Routledge
KW  - Advertising
KW  - Handbooks, manuals, etc
N1  - Includes bibliographical references (p. 277-283) and index
ER  -