TY  - BOOK
AU  - Drewniany,Bonnie
AU  - Jewler,A.Jerome
TI  - Creative strategy in advertising
SN  - 9781133307266
U1  - 659.132 
PY  - 2014///
CY  - Boston, MA
PB  - Wadsworth, Cengage Learning
KW  - Advertising copy
KW  - Advertising layout and typography
N1  - Includes index

ER  -