TY  - BOOK
AU  - Bovée,Courtland L.
AU  - Thill,John V.
TI  - Business communication today
SN  - 9781292008912
U1  - 658.45 BOV 
PY  - 2014///
CY  - Boston : 
PB  - Prentice Hall, 
KW  - Business communication
KW  - United States
KW  - Case studies
KW  - Communication in organizations
N1  - Includes bibliographical references and index; Achieving success through effective business communication -- Mastering team skills and interpersonal communication -- Communicating in a world of diversity -- Planning business messages -- Writing business messages -- Completing business messages -- Electronic media -- Visual media -- Writing routine and positive messages -- Writing negative messages -- Writing persuasive messages -- Finding, evaluating, and processing information -- Planning reports and proposals -- Writing and completing reports and proposals -- Developing oral and online presentations -- Enhancing presentations with slides and other visuals -- Building careers and writing résumés -- Applying and interviewing for employment
N2  - For Business Communication courses in any curriculum. Real-world training for the business world of today and tomorrow. The field's leading text for more than two decades, Business Communication Today continues to provide the cutting-edge coverage that students can count on to prepare them for real business practice. Other textbooks release new editions that don't reflect their copyright year, training students in practices from the last decade-Bovee/Thill provides real-world training for the business world of today and tomorrow. This edition includes up-to-date coverage of the social communication model that's redefining business communication and reshaping the relationships between companies and their stakeholders
ER  -