TY - BOOK AU - Hill,Steve AU - Lashmar,Paul TI - Online journalism : : the essential guide SN - 9781446207352 U1 - 070.4 HIL PY - 2014/// CY - Los Angeles PB - SAGE, KW - Online journalism N1 - Includes bibliography references and indexes; Table of Contents About the Authors xii Acknowledgements xiii So what are these weird QR codes? xiv Introduction 1 (4) Section 1. Foundations of Online Journalism 5 (40) 1 What are the Essential Skills? 7 (18) Introduction 7 (1) Objectives 8 (1) The Multimedia Mindset 8 (1) Traditional Journalism versus the 9 (1) Multimedia Mindset: a Conflict of Interests? Multimedia Working Practices 10 (3) Mobile Reporting Tools 13 (1) Going Mobile 14 (1) Mobile Operating Systems 15 (1) Smart Smartphone Features 15 (1) Apps for Journalists 15 (1) Understanding the Media Business 16 (1) Interview: Kim Gilmour, Freelance 17 (1) Journalist and Author Journalism as a Conversation 18 (1) Data Journalism: More than Pretty Pictures 19 (2) Case Studies 21 (1) Tools of the Data Journalist's Trade 22 (2) Summary 24 (1) Exercises 24 (1) Further Reading 24 (1) 2 Understanding Your Users 25 (20) Introduction 25 (1) Objectives 26 (1) Why Online Users Are Different to Newspaper 26 (2) and Magazine Readers How We Seek Out News Based on Niche 28 (1) Interests Personalized News 28 (1) Sites that Provide Personalization 29 (4) Challenges Posed by Personalization 33 (1) Social Bookmarking Sites 33 (1) How Users Multi-Task 33 (1) Analysing User Behaviour 34 (3) Problems with Analytics Data 37 (2) Writing an Audience Profile 39 (1) Interpreting the Data 40 (1) The Digital Divide 41 (1) Summary 42 (1) Exercises 43 (1) Further Reading 43 (2) Section 2. Skills for the Multimedia Journalist 45 (94) 3 Writing for the Web 47 (18) Introduction 47 (1) Objectives 48 (1) Interacting with Text 48 (1) Snacking on Content 49 (1) Making Copy Scannable 49 (1) Preparing to Cover Breaking News 50 (2) The Importance of a Great Intro 52 (2) Giving Your Copy Pace 54 (1) Examples: Keeping It Short 54 (1) Giving Your Copy Impact 54 (1) Interviewing: the Art of Listening 55 (1) The Seven Enemies of Good Writing 56 (1) Writing Headlines and the Rise of SEO 57 (1) Example: Headlines from BBC Surrey (Local 58 (1) News Site) Keep Your Opinions to Yourself 58 (1) Types of Online Writing 59 (4) Interview: Paul Douglas, Editor, 63 (1) TechRadar.com, Future Publishing Summary 63 (1) Exercises 64 (1) Further Reading 64 (1) 4 Telling the Story with Images 65 (18) Introduction 65 (2) Objectives 67 (1) How Images Work with Text 67 (3) Composition 70 (1) Things to Avoid 71 (1) The Art of Good Caption Writing 72 (1) Q&A: Sue Steward, Former Daily Telegraph 73 (2) and Observer Picture Editor Editing Photographs 75 (1) Displaying Your Images Online: Creating a 76 (2) Slideshow How Images Can Be Used to Deceive 78 (1) Using the Images of Others 79 (1) Infographics 80 (1) Using Maps 80 (1) Cartoons 81 (1) Summary 81 (1) Exercises 82 (1) Further Reading 82 (1) 5 Using Audio and Podcasts 83 (19) Introduction 83 (1) Objectives 84 (1) Audio Journalism 84 (1) Audio in a Converged World 84 (1) A Short History of Audio 85 (3) Podcasting 88 (1) Making an Audio Package 89 (1) Tips for Writing for Audio 90 (1) Interviewing for Audio Packages 91 (2) Recording Digital Audio 93 (1) Digital Audio Recorders (DARs) 94 (1) Editing Your Audio Using Audacity 95 (2) Tips for Editing 97 (1) Interview: Sutish Sharma, Experienced Radio 97 (1) Reporter Interview: Chris Ledgard, BBC Producer 98 (1) Uploading Audio to the Web 99 (1) Summary 100 (1) Exercises 100 (1) Further Reading 101 (1) 6 Working with Video 102 (18) Introduction 102 (1) Objectives 103 (1) Video Journalism for Online 103 (2) How Newspapers Use Video 105 (1) Finding the Story 106 (1) Write to Pictures 106 (2) Creating Packages with Different Lengths 108 (1) Interview: Kurt Barling, BBC London Reporter 108 (2) Learn to Really See 110 (1) Signposting 111 (1) Choosing a Video Camera 111 (1) Capturing Good Video 112 (2) Editing 114 (1) Sound 115 (1) Graphics 116 (1) Uploading Video to the Web 116 (2) Summary 118 (1) Exercises 118 (1) Further Reading 118 (2) 7 Doing Investigative Reporting 120 (19) Introduction 120 (2) Objectives 122 (1) Investigative Skills 122 (1) A Short History of Investigative Journalism 123 (1) Phone Hacking 124 (1) WikiLeaks 125 (1) The Death of Investigative Journalism? 126 (2) Key Concepts 128 (1) Methods 129 (1) The Importance of Research 129 (1) Undercover Reporting 130 (1) Freedom of Information 131 (1) Sources and Whistleblowers 132 (2) Computer-assisted Reporting 134 (1) Crowdsourcing: The Insight of Crowds 134 (2) New Investigative Journalism Models 136 (1) Summary 137 (1) Exercises 137 (1) Further Reading 137 (2) Section 3. Building Communities, Interaction 139 (78) and Entrepreneurship 8 Social Media and Building Online Communities 141 (19) Introduction 141 (1) Objectives 142 (1) So What Exactly is Social Media? 142 (2) How Does Social Media Relate to Journalism? 144 (3) How Journalists Use Social Media 147 (2) Interview: Zoe Kleinman, Technology 149 (1) Reporter, BBC Finding Stories on Social Media 150 (1) Handling Hoaxes 151 (2) Facebook Pages 153 (1) Encouraging Users to Share News Content 153 (1) Levels of Engagement with Social Media 154 (1) Academic Concerns about Social Media 155 (3) Summary 158 (1) Exercises 158 (1) Further Reading 159 (1) 9 Blogging and Participatory Journalism 160 (18) Introduction 160 (1) Objectives 161 (1) What is a Blog? 161 (1) Blogs as Citizen Journalism 162 (2) Do Blogs Expand the Public Debate? 164 (1) Setting Up a Blog 165 (2) Setting Up a Blog on WordPress 167 (1) Writing Your First Blog Post 168 (1) Linking 169 (1) Categories and Tags 170 (1) Plugins and Widgets 170 (1) How to Cope with Comments 171 (1) Taking Your Blog to the Next Level 172 (1) Key Academic Issues in Blogging 173 (3) Summary 176 (1) Exercises 176 (1) Further Reading 177 (1) 10 Freelancing and Entrepreneurial Journalism 178 (18) Introduction 178 (1) Objectives 179 (1) What is an Entrepreneur? 180 (1) How to be an Entrepreneur 181 (2) Learning to Fail Well 183 (1) Interview: Mike Butcher, European Editor, 184 (1) TechCrunch Going Niche and Hyperlocal 185 (1) Online Local News 185 (1) How Sites Generate Revenue 186 (1) Google's Role in Online Advertizing 187 (1) Writing a Business Plan 188 (1) The Freelance Journalist 189 (1) Interview: Fiona Webster, Freelance 190 (1) Journalist Commissioning Editors 191 (1) Freelance Finances 191 (2) Why all Journalists Need to Learn about 193 (1) Business Summary 194 (1) Exercises 194 (1) Further Reading 194 (2) 11 Outputting for Web, Smartphone, and Tablet 196 (21) Introduction 196 (1) Objectives 197 (1) The Digital Newsroom 197 (1) Headlines and Deadlines 198 (1) Interview: James Fyrne, Co-Founder, 199 (1) Independent News Website SoGlos Setting Up a News Site 200 (1) Open Source Content Management Systems 200 (2) Setting Up a News Site Using Joomla! 202 (4) Programming Languages 206 (1) Editorial Issues in Website Production 207 (1) Search Engine Optimization (SEO) 208 (2) Creating Apps for Mobile Smartphones 210 (1) Intergrated Development Environments 211 (1) How to Design an App 212 (1) iPad and Other Tablet Computers 212 (1) Creating Magazine Content for the iPad 213 (1) Key Academic Issues in the Digital Newsroom 214 (2) Summary 216 (1) Exercises 216 (1) Further Reading 216 (1) Section 4. Becoming a Thinking Journalist 217 (55) 12 Ethics and Good Practice 219 (17) Introduction 219 (1) Objectives 220 (1) Journalism Concepts and Ideas 220 (5) Gatekeeping Theory 225 (1) Commercial Pressures 225 (1) How Do Proprietors Influence News? 226 (1) Regulation 227 (1) Ethics Online and Offline 227 (1) 'Rocking the Boat' 228 (1) How Corrections and Clarifications Should 228 (1) Be Handled Online Ethics 228 (1) NUJ Code of Conduct 229 (1) A Blogger's Code of Conduct? 230 (1) How You Portray People is an Ethical Issue 230 (1) Basic Ethical Questions 230 (2) The Cautionary Tale of Johann Hari 232 (1) Final Ethical Questions 232 (2) Summary 234 (1) Further Reading 235 (1) 13 Law and Regulation 236 (20) Introduction 236 (1) Objectives 237 (1) An Uncertain Universe 237 (2) Defamation 239 (4) Copyright (Intellectual Property) 243 (3) Contempt 246 (3) Privacy 249 (5) Summary 254 (1) Exercises 255 (1) Further Reading 255 (1) 14 How the Internet Transformed Journalism 256 (16) Introduction 256 (1) Objectives 257 (1) Milestones in Technology 257 (3) The Web Is Not the Internet 260 (1) How Do Mobile Apps Use the Internet? 260 (1) The Web Gets Political 261 (1) Open Source Movement 261 (1) The Launch of Newspaper Websites 262 (1) Generating Revenue 262 (1) News as a Commodity 263 (1) Impact of the Net on Working Practices 263 (1) Online News Today 264 (1) The Network and Devices 265 (2) The Rise of Tablet Devices 267 (1) Predicting the Future (Based on the Past) 267 (3) Summary 270 (1) Exercises 270 (1) Further Reading 271 (1) References 272 (12) Index 284 N2 - Online and social media have become indispensible tools for journalists, but you still have to know how to find and tell a great story. To be a journalist today, you must have not only the practical skills to work with new technologies, but also the understanding of how and why journalism has changed. Combining theory and practice, Online Journalism will take you through the classic skills of investigating, writing and reporting as you master the new environments of mobile, on-demand, social, participatory and entrepreneurial journalism. You will also develop must-have skills in app development for smartphones and tablets, as well as techniques in podcast, blog and news website production. What this book does for you: * Exercises to help you hone your skills * Top five guided reading list for each topic, so you can take it further * Tips and advice from leading industry experts in their own words * QR codes throughout the book to take you straight to multimedia links * A fully up-to-date companion website loaded with teaching resources, detailed careers advice and industry insights Perfect for students throughout a journalism course, this is your essential guide! ER -